Category: Non classé

  • SEVEN GRAMS, OFFICIAL SELECTION AT THE GENEVA INTERNATIONAL FILM FESTIVAL (GIFF)

    Lucid Realities is honored to announce that the project Seven Grams has been selected for the 27th edition of Geneva International Film Festival (GIFF) that will take place from the 5th til the 14th of november 2021. 

    Presented for the first time in Switzerland, Seven Grams has been selected among the non-competitive section of the future is sensible, a space dedicated to different social, ecological and technological issues, combined to movies and XR works that question ethical choices and their impact on the future. 

    Seven Grams is an augmented reality project directed by Karim Ben Khelifa and co-produced by Lucid Realities, France Télévisions, POV-Spark and Think Film, with the support of CNC and Occitanie region. 

    The project deals with the controversial production of electronic personal devices and how it has an enormous impact on the environment and on the inhabitants of the Democratic Republic of Congo, who are abused and exploited by this questionable economical business during the process of mineral extraction. This moral issue is also exposed as an animated short movie illustrated by TT Hernandez, which highlights even further through inspiring drawings this questionable reality.  

  • Lady Sapiens presented at the SXSW PanelPicker 2021

    The Lady Sapiens’ Project has been selected to be part of the South by Southwest PanelPicker 2021

    Lady Sapiens is a multi-faceted project is a collaboration between Little Big Story and France Television, producers of the documentary film Lady Sapiens, and Ubisoft, creator of the prehistoric video game Far Cry Primal. Teaming up with scientists, they created a transmedia program: a full-length documentary on prime-time TV, a VR adventure, an educational short film and an exhibition, that tell you a different story of mankind. Welcome to the Paleolithic Age!

    Teaming up with scientists, they created a transmedia program: a full-length documentary on prime-time TV co-written by Thomas Cirotteau and Jacques Malaterre, a VR adventure directed by Camille Duvelleroy, an educational short film and an exhibition, that tell you a different story of mankind. 

    Launched in 2007, the PanelPicker is the official SXSW user-generated session proposal platform. After a selection made by the SXSW advisory board, the staff, and the community, 230 conferences were selected, and assigned to seven categories, which shaped the SXSW programming for 2021 SXSW Online, a digital event experience from March 16-20, 2021. Among those numerous conferences, “Lady Sapiens : Breaking Paleolithic stereotypes”, organized by Melanie de Riberolles, New Business Director at Ubisoft. 

    Under the category of “Transforming the Entertainment Landscape”, the conference welcomed Deborah Papiernik, Senior VP of the New Business and Strategic Alliances at Ubisoft, Sophie Perrault, from Little Big Story, and producer of Lady Sapiens, Jeanne Marchalot, Head of the Storytelling Research Department at France Televisions, and Aurélie Clemente-Ruiz, Head of Exhibitions department at l’Institut du Monde Arabe. 

    “What image do we have today of the prehistoric woman? Nurturer, harvester, submissive woman? Recent studies show she was much more than that. Aided by immersive technologies, archeologists are shaking up the old clichés. Lady Sapiens takes you back 30,000 years to discover her true face: artist, huntress, healer, clan leader…” 

    During this conference, the speakers will cover the unique immersive qualities of VR help users experiment History in a new light and question their preconceived notions.

    Sharing their experience working around this project, they hope to teach their audience about filming “inside” a video game, and how a mature game can have a second life as an educational and cultural media. Finally, the conference hoped at getting its audience inspired by an exemplary project in breaking boundaries between sectors, to enrich one another with more impactful and meaningful content. 

    Source : Panel Picker  SXSW

  • Variety on Karim Ben Khelifa’s intervention at New Images Festival focusing on SEVEN GRAMS

    Last week, the 3rd edition of the New Images Festival took place at the Forum des Images, in Paris, France. Dedicated to presenting innovative projects to both professionals and the public, the festival presents a variety of XR, VR, and AR experiences. Among them, Karim Ben Khelifa’s 360° AR experience “Seven Grams”. This project is co-produced by Lucid Realities, France Télévision, POV and Think Film, the experience gives the used the opportunity to visualise the content of their own phone, and the humanitarian cost behind it. On Thursday, September 24th, director Karim Ben Khelifa presented a prototype of the experience, which takes the form of a phone application to the visitors of New Images Festival.He explained,  during the live-streamed case study “Seven Grams: Solution Journalism and Augmented Reality”, the concept behind his next AR project – once again with the help of executive producer Chloé Jarry of Lucid Reality.

    Journalist Marta Balaga, from Variety, writes : “ As mentioned also in the short trailer, shown to the audience gathered in the room as well as the one watching online, “Seven Grams” is a global journalistic project that tells the story of smartphones through a smartphone, using AR. With each mobile containing roughly seven grams of precious minerals, like gold, one country in particular has an abundance of them: The Democratic Republic of Congo. “But for many, this has been a curse rather than a blessing,” it was said in the video materials, as they are often extracted in horrendous conditions, violating basic human rights.”

    Karim Ben Khelifa explained that the idea for Seven Grams was born in 2014, while he was doing his previous VR experience, The Enemy. “I was in a mine in eastern Congo, taking photos with my phone. Not realizing they are digging out the very minerals that are enabling me to do it. [I want to show] why are we using these minerals, why they are indispensable and how they make the device you have in your hand so powerful”.
    From augmented reality to the use of charcoal drawings, from the technological dissection to the story of Chance, a congolese miner, abducted when he was only 12 years old and going through immense horror, the article details the different artistic choices made by the director.

    If you’d like to learn more about Karim Ben Khelifa’s intervention at the New Images Festival, click here.

    Source : Variety

  • SEVEN GRAMS’ prototype presented at the New Images Film Festival 2020

    This week, Lucid Realities is glad to present Karim Ben Khelifa’s global journalistic AR project Seven Grams at the 3rd Edition of the New image Festival, in Paris.

    Set in the Forum des Images in the center of the French capital, the New Images Festival is dedicated to digital creation and virtual reality. Led by the idea that images should not only be felt and analyzed, but experienced, felt, and even touched, the New Images Festival is a meeting point for innovative creative content. Virtual reality, augmented reality, immersive and interactive content and other innovative technologies are the main focus of the festival, offering the public the opportunity to experience new forms of storytelling. With over 30 immersives experiences exhibited, 95 different XR projects received, coming from over 27 countries in 2019, the New Images Festival established itself as an unprecedented event for professionals working in digital creation. Last year, the festival welcomed 600 accredited professionals and 11 100 visitors. 

    The 3rd edition of the festival will take place from the 23rd to the 27th of September 2020. 

    For the occasion, Lucid Realities has been invited to present an ongoing project. After being presented at the Change Now International Summit last January, Seven Grams, an AR project directed by journalist Karim Ben Khelifa, and co-produced by Lucid Realities, France Télévisions, POV, Think-Film will be on its way to the New Images Festival. Using Augmented Reality to explain technical, economic and political realities, Seven Grams is an unheard-of experience to help us understand the tragic link between our smartphones and Congolese miners’ working conditions. 

    Director of The Enemy, Karim Ben Khelifa will be present, along with Lucid Realities’ team to present a second prototype of the experience on Thursday, September 24th to accredited professionals and the following week-end to the general public.